Acceptable in the 80's - Calvin Harris

Background of the song:
Acceptable in the 80s" is a 2007 song by electronic musician Calvin Harris The video is about the style and culture of the 1980s.

The music video follows typical conventions of the 80's, it includes a lot of bright colours and big hairstyles which were high in fashion during this time. The video also contains 2 scientists testing on an animal which may think to the fact animal testing was 'acceptable in the 80's' which is is not today.

Acceptable in the 80's was released in 2006 on maxi single, the same year it was recorded and on the 12th of march 2007 in the UK and March 15th in the USA. The song became Calvin's first hit in the UK as it went to number 10 in the UK singles chart. The radio edit was 3.31 seconds long and the recording label was Sony/Columbia. Other songs released by Calvin Harris during 2007 were 'Vegas' and 'The Girls'. All of these songs were released as part of Calvin's first album 'I Created Disco'. The album title links with the genre as music as it can sometimes be described as 'Disco' or 'Dance'.


The Music Video:
Our music video's overall style is edgy with strong bold colours using costume and music to portray this. We are going to dress ourselves up to look like the 80's icons, including madonna and blondie this allows us to continue to relate back to the song title. Each costume and make-up will relate back to their over the top personalities. The focal point of bold colours and prints is aimed to capture our audiences attention. We intend to use keyboards and headphones as part of our props, and relate this to the beat and timing of the music, making our video to a more professional standard and will appeal to our target audience. We are hoping to find somewhere with a plain white background to shoot our video for particular scenes as our bold bright 80's style music and costume would contrast against the plain minimalist background. We hope to use the 'WE LOVE 80'S' throughout as this is relating back to the theme of the song making it more realistic. For our performance we are a group of three girls and as the artist we have chosen, 'Calvin Harris' is a male artist we thought it was extremely relevant that we added a male actor to play his part. We are only adding one actor, minus ourselves as we felt this would minimalise complications and make our product easier to film.

Some of the ideas which we have finalized include:
'I've got love for you, if you were born in the 80's, the 80's' - For this lyric our initial ideas where to include a mixture of medium, close-up and long shots all connecting vertically together this will give our audience a sense of illusion and make them want to watch on.